Like many of the shows that Taga has worked on, the singer’s performances in Brazil in 2019 had a capacity of over 40 thousand people. We worked on publicizing the show so that it would have results in TV, Radio, printed and online outlets. For this, our planning relied on the controlled dissemination of the various moments of the show (announcement, opening of sales, extra show and complete information of the show’s day) in an exclusive and strategic way.